SEO Checklist

I will keep a on page seo checklist here that I will use in the future websites I will be optimizing.

• Upload a sitemap and show it in Webmaster tools
• Create/modify titles. Use up to 65 characters. See duplicate or missing titles in Webmaster tools
• Create/modify descriptions if not all pages have at least %75 unique content. Use up to 165 characters. See duplicate or missing descriptions in Webmaster tools
• Every page needs to have one and only one H1 heading containing a targeted keyword that is consistent with the page theme
• Eliminate XHTML, CSS errors
• Eliminate broken links. See broken links in Webmaster tools
• Check HTTP response for pages not found and verify 404 status code
• Apply gzip/deflate compression to pages and linked css, js files. Check suggestion from PageSpeed extension for Firefox
• Check redirects. If a site is intended to be moved permanently, 301 redirects must be used.

I will update this page time to time. The list will certainly expand.